Must My Wannabe Influencer Friend Stop Using Me for Material?

The Prosecution: Beth

Sometimes I'm recorded while I’m eating. It's jarring to spot myself on her Instagram – it feels like a sudden shock.

A close companion of a decade, she, labels herself the “content queen”. It can be amusing for a bit, but it strains our relationship.

She is an extrovert, she feels the need to document everything constantly. During meals out, she says, “The phone eats first,” and snaps pictures with bright lighting, which induces embarrassment. I don’t like it when other people see her posing or filming – I get secondhand embarrassment. Another annoyance is because the food gets cold.

She isn’t exactly an online personality yet, but she is aspiring to become one. She makes vlogs about city life, a day in her life, and her styling career. The material is quality, credit where it's due, but I don’t want to be dragged into it. On occasion she films me while I’m eating, or simply tagging along. Later, I appear on her Instagram afterwards, and it pops up like a jumpscare: I might be bare-faced, an awkward face or photographed mid-bite. It’s uncomfortable.

Marielle also anticipates that I will to record her at inopportune moments. Often I'm in conversation to someone else, or we’ll just be hanging out in the street. The dynamic feels like our bond has transformed into me serving as her free crew. She has the means to employ someone if she wanted high-quality content. Upon mentioning my discomfort about the situation, she dismissed it. I've been invited to a couple of brand events, which were appreciated, but that doesn’t make up for all the time and effort I invest assisting her create material.

I appreciate that Marielle has helped me with my career in design, but I don’t want our connection to become just a ledger of favours. I don't believe she’s fake or dishonest, but sometimes it seems that if recording starts, we will start performing in a way that makes us look good for her vlog.

Her directive is, “OK, look happy!” and record me laughing with another. It feels forced. It's crucial her to recognize that our 10-year friendship still has limits. I love being with her, but I also want to enjoy it without being filmed, altered, or posted for an audience. I’m not a prop for her online persona.

The Other Side: The Content Creator's View

I hope my friend to see that the creations we produce together can get us an opportunity.

I love shooting content. It’s not just a hobby; it’s part of who I am. Creating videos and documenting experiences online enables me to show my personality and engage with people in new ways.

I don’t see myself as a professional creator yet, but it's savvy to make money from your passions. I look up to people on TikTok who execute that style of informal, self-made content creation.

Creating content is my version of living actively: noticing the details, sharing them with an audience that appreciates the art behind it. I never intend to make Beth uncomfortable. Bringing her to industry events was my method of sharing opportunities, providing her a chance to experience behind-the-scenes moments that could help her career in design too. That’s not leverage, it’s just being realistic.

I would take her to such functions even if she refused to assist me, but I desire her to see the benefits the content we make together can achieve: a foot in the door. I know not all people likes being filmed, but sometimes spontaneity is what makes material genuine. Being recorded occasionally is an inherent aspect of being my companion. I'd remove anything she requested, but she hasn't made such a request yet.

I don’t expect anyone to be my personal videographer, but friends help each other in minor capacities. I thought filming a short video now and then would be fun for Beth. Innovation thrives in collaboration, and having Beth around makes projects lively and enjoyable. I don't compel her to take part in anything, and I’d never deliberately humiliate her. But creating content jointly sometimes is part of how I document our shared experiences.

I cherish our friendship deeply and don’t want content creation to come between us. I am ready to find middle ground: like asking before filming, and avoiding angles that might make her uncomfortable.

This isn’t about control, it's regarding sharing my world while still respecting hers. Clearly content creation is not a substitute for genuine friendship: it's merely part of how I live my life and I want her to be involved in a way that’s agreeable for both of us.

Outside Perspectives: Reader Opinions

Should Marielle stop recording herself and Beth when they are socializing?

Nothing is more uncomfortable than having a companion point a camera at you. I get that it's her passion, but I wouldn't ask friends come to my work. Perhaps she can find like-minded creators to collaborate with. Given the uncertain future of AI, personal relationships are the only thing we have – don’t waste them!
Liberty, 25

When pursuing something professionally, it's unfair to expect your friends for help repeatedly, even if they have done it before. While she enjoys creating, that doesn’t mean everyone around her is content. She must to respect Beth’s privacy.
Ankit, 26

Marielle might love making content and showing off her life publicly, but it’s not for everyone. It was kind she has assisted Beth’s career, but she needs to hear what Beth wants.
Emma, 27

It seems like you value each other, so hold on to that and make sure it’s the priority in your relationship. Foster some real experiences, where true emotions are stored, not digital scrapbooks. Even celebrities who seem to reveal their worlds actually have more privacy than it seems.
Sarah, 53

Marielle appears to be neither present nor genuine when they're together – she’s working. Each appears unsure as to what’s reasonable. The solution is not found in trying to alter one another, but in each setting defined boundaries around what is comfortable to them and determining if there is an mutually agreeable compromise.
Barbara, 71

Your Turn to Be the Judge

Consider this question: has she been over-exposing their friendship?

Lisa Smith
Lisa Smith

Elara is a seasoned gaming journalist with a passion for uncovering the latest trends in online slots and casino entertainment.